New York, November 15, 2016. As the media starts to take a closer look into what went wrong in this year’s election – including their role in serving the public with relevant information for voters – the coming weeks are the right time to not too quickly rush into the next phase, but to finally do the research necessary to understand what happened on November 8.

Five issues that need addressing before the Electoral College vote on December 19 which officially concludes the 201...

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New York, November 7, 2016. With the shifting of the media agenda and the FBI’s announcement that none of the newly investigated emails merit charges, Clinton has regained a significant media advantage going into election day and is likely to be the 45th president of the United States, according to new research from Media Tenor International.

“While the FBI announcement initially hit Clinton hard as the media made the issue out to be more than it was, she was able to bounce back...

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New York, November 2, 2016. Despite a significant impact from the FBI announcement regarding Clinton’s emails on October 28, her media image has begun to recover, placing her with a narrow lead in a tight contest, according to new research from Media Tenor International.

“The FBI announcement initially hit Clinton hard,” says Roland Schatz, founder and CEO of Media Tenor. “But subsequent criticism of FBI Director James Comey, as well as statements of support from politicians...

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New York, October 18, 2016. Going into the third debate, Donald Trump is at a disadvantage in the overall media image that is likely insurmountable according to new research from Media Tenor International.

“Trump is at a disadvantage in the media on all key topic areas,” says Roland Schatz, the founder and CEO of Media Tenor. “Clinton is now being framed with a better image on the economy, national security, and overall. Additionally, voter issues are no longer visible on the ...

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New York, October 10, 2016. Going into the second debate, Donald Trump was hit hard thanks to The Washington Post’s coverage of recent campaign performance and its scoop on the videotaped comments regarding nonconsensual sexual activity directed at women. Issues of typical concern to voters were off the agenda, as the media focused on Trump’s relationship towards women, according to new research from Media Tenor International.

“Trump is on the way to becoming known for the ver...

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